Cloud-based software for insurance brokers

BluInsurance is a user friendly software for insurance brokers that streamlines the prospect to closed-policy process for the commercial policies. BluInsurance’s digital tools streamline data collection from customers as well as the preparation and tracking of market submissions.

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Prepare submissions in record time

BluInsurance allows insurance agents to select appropriate markets and will instantly create concise, personal submissions. Once sent, BluInsurance tracks the progress to keep both the broker and the carrier accountable.

Simplify the inbound lead process

BluInsurance captures all online leads from both your website and 3rd-party sites and notifies an appropriate agent to follow up. Once contact is made, agents can send custom online forms to collect the necessary information to write a policy.

Realize the full value of each client

With BluInsurance’s built-in email and SMS marketing campaigns, it is easy to stay in touch and build relationships with your clients to ensure that you capture the renewal.

Introducing BluInsurance

In this video, founder Massimo Ianniruberto and co-founder and product manager Tom Hall announce the launch of their software for commercial insurance brokers, BluInsurance.
They walk through what inspired the launch of this insurance software and what are the core features that are saving time for insurance professionals.

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Not sure if BluInsurance is the right software for your commercial insurance business? Find out instantly with our assessment survey

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Proven Industry Success

“BluRoot has been an invaluable resource in helping our company build out our customer relation strategies. They have not only helped us build inbound lead processes but have also helped us retain and track existing clientele thus increasing our recurring revenue.”

John Ferraro

CEO, Oracle RMS

“The Bluroot team have been key partners in the implementation, maintenance and ongoing enhancement of Echelon’s Zoho platforms. They have always taken an interest to ensure that we’re getting the most out of our Zoho CRM, and are flexible to change as our strategy continues to evolve.”

Jennifer Kew

Director, Echelon Insurance

Interested in our informative brochure?

Fill out the form to receive our information packet that provides a detailed overview of our BluInsurance product. It’s completely free, and there is no obligation in filling out the form.

BluInsurance Contact Form

BluRoot’s origins are as a leading custom software solutions company working primarily with the Zoho suite of products. BluRoot now focuses on their two products for the insurance and mortgage industry. To find out more about BluRoot’s journey, please refer to our About Us page.


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